Preview Mode Links will not work in preview mode

Thanks for checking out the Archery Trade Association's new podcast! We would love to hear your thoughts and ideas. Please leave a comment or visit us on our website to learn more about the ATA.

Mar 20, 2019

Ryan Erickson, VP of sales for TrackStreet, explains how Minimum Advertised Pricing policies can play a vital role in maintaining brand value. Kurt and Ryan also discuss the importance of brands taking action to police and enforce their policies, and how they get started. No matter if you're a retailer or a brand who manufactures products, MAP policies can have a big impact on your profitability.