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Thanks for checking out the Archery Trade Association's new podcast! We would love to hear your thoughts and ideas. Please leave a comment or visit us on our website to learn more about the ATA.

Jul 11, 2019

ATA senior director of marketing & communications, Allison Jasper, talks about the ATA consumer marketing campaign - how it came about, advertising channels, and the expected outcomes. Allison explains how this campaign will be a great asset in driving new customers to ATA members to get their first taste...